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echtsquad
Email Marketing

Automated Email Sequences

Welcome, nurture and win-back flows that automatically send the right email to the right contact at the right moment.

The problem

New subscribers and prospects sign up and never hear from you again. Anyone who does not buy straight away is forgotten, and past customers are never brought back. Doing this by hand is simply not realistic.

What is included

  • Flow concept: welcome, nurture, abandoned cart, win-back
  • Triggers, delays and conditions for each flow
  • Copy and design for every email
  • Shop, CRM or form connections as triggers
  • Personalisation based on interests and behaviour
  • Testing of every path before launch

What you get

  • Live automations in your email tool
  • Flow map for each sequence
  • All emails as editable templates
  • Reporting view for opens, clicks and conversions

Process

How it works

  1. 01

    Sketch the customer journey

    We identify the moments when contacts need an email and what they should learn at each one.

  2. 02

    Design the flows

    Triggers, timing, conditions and content are captured in a flow map.

  3. 03

    Build

    We write and design the emails and build the automations in your tool.

  4. 04

    Test and optimise

    After launch we watch the results and adjust subject lines, content and timing.

FAQ

Questions about this service

Which sequences make sense to start with?

Almost always a welcome flow for new contacts. Shops add abandoned-cart emails; service businesses add a nurture flow that builds trust. We recommend starting small and expanding.

Don't automated emails feel impersonal?

Not when they are well written and match what the recipient actually did. We write in your voice and personalise based on real behaviour.

Can the emails be changed later?

Yes, any time. Every email lives as a template in your tool and can be edited without technical skills.

Intro call

Automated Email Sequences – let’s get started.

In a free intro call we clarify what you need, what it costs and when it will be done. No sales pressure.