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echtsquad
Email Marketing

Email Template Design

Responsive email templates in your brand design that look just as good in Outlook and Gmail as they do on a phone.

The problem

Your emails look different in every client: images go missing, columns break, text is tiny on mobile. Every campaign starts from scratch because there is no clean template, and the result rarely matches your brand.

What is included

  • A template system designed around your brand guidelines
  • Building blocks for header, text, image, product, button and footer
  • Responsive build for desktop and mobile
  • Testing in common email clients, including Outlook
  • Setup in your email tool as editable templates
  • Optional: templates for transactional emails such as order confirmations

What you get

  • Design drafts for approval
  • Finished templates in your email tool
  • Block library for future campaigns
  • Quick guide to using the templates

Process

How it works

  1. 01

    Briefing

    We gather your brand guidelines, existing emails and the occasions you need templates for.

  2. 02

    Design

    You receive desktop and mobile drafts and give feedback.

  3. 03

    Build

    We code the templates cleanly and test them in the major email clients.

  4. 04

    Hand over

    The templates live in your tool, and we show your team how to use them.

FAQ

Questions about this service

Do the templates work in Outlook?

Yes. Outlook is notoriously quirky at rendering email, so we test for it specifically and build templates that display cleanly there.

Can my team fill in the templates themselves?

Yes. We set the templates up as blocks in your tool's editor so your team can assemble content with drag and drop.

Which tools do you build templates for?

All the common platforms, including Brevo, Mailchimp, Klaviyo and MailWizz, as well as plain HTML files for your own systems.

Intro call

Email Template Design – let’s get started.

In a free intro call we clarify what you need, what it costs and when it will be done. No sales pressure.